The Highly Profitable Intentional Manipulation of Our Chemosensory Systems

Chemosensation —the perception of environmental chemical compounds and the subsequent processing of this information—is probably the oldest way for a living being to get information from the outside world. In humans, chemosensory mechanisms are essential for detecting and assessing foods and surely drove the instinctual hunt for nourishment as humanity evolved. Today, as the world’s largely unhealthy society encounters a barrage of ultra-processed, chemical-laden foods of little to no nutritional value, an obvious question arises: “How did we get here?”

Undoubtedly, credit for the demise of natural health goes to a greedy scheme akin to the COVID-19 jabs. Indeed, many may not be aware that for decades, intentional efforts by the likes of Harvard University, Johns Hopkins University, Rockefeller University, and the University of California, together with a company called Senomyx, have quietly sabotaged nature and formulated different and unknown flavor ingredients to bring uninvited chemosensory technologies into an enormous range of consumer and industrial markets. Meanwhile, the harm emerging from these fake concoctions aimed at tricking the taste buds is swept under the rug.

Since 2000, Senomyx, now owned by the largest privately owned perfume and taste company, Firmenich, has created a matrix of technologies, including proprietary chemoreceptors involved in “the detection, quantification, signal transduction, and perception of mediators and modulators of taste, smell, and other sensory modalities.” In other words, they’ve tinkered with nature to manipulate specialized sensory receptors that convert a chemical substance (endogenous or induced) to generate a biological signal in the human brain. Why do they want to do this? Of course, the answer is money and power. With patents and rights to many novel technologies to manipulate our senses, we should all be concerned.

Over the years, with masterful precision, Senomyx crafted a broad range of products in numerous markets, including consumer food, fragrance, cosmetics, therapeutic, household, agriculture, and industrial applications, all under the guise of making life better for consumers. And thanks to the Food and Drug Administration—plainly in cahoots with these profit-driven enterprises—labeling guidelines on these dangerous creations are so complex society remains oblivious to how their favorite products came to life. Trust the government that you fund to protect you, they insist, and pay no mind that your Nestle coffee creamer, Campbell’s Soup, Kraft cheese, and Coca-Cola and Pepsi are manipulated with artificial flavor enhancers tested on artificial taste buds engineered from aborted fetal cells.

There is no question that fetal tissue has been used since the 1930s for vaccine development. Not surprisingly, the deep state-funded fact checkers jump at the chance to dispel the notion that your favorite foods and other products might be associated with fetal cell lines, including HEK293, first established in the 1970s using cells from the kidney of an unborn fetus. It may never be clear if they are actually in the products pushed on consumers, but there is no question that Senomyx used the HEK293 fetal cell line as “a robotic tasting system” in flavor enhancement research. Despite being deemed as false by those in charge of our propaganda, PepsiCo added support to the belief that tissue derived from embryos and fetuses may indeed actually be in Senomyx’s products by ending its relationship with the company in late 2019, declaring it did not conduct or fund research that utilized such methods.

PepsiCo’s commercial relationship with Senomyx has ended and we do not use any Senomyx ingredients in our products. As always, PepsiCo absolutely does not conduct or fund research that utilizes any human tissue or cell lines derived from embryos or fetuses.

— PepsiCo (@PepsiCo) December 2, 2019

Besides the horrid ramifications of merging fetal cells with foods, Senomyx is all about using the term “natural flavors.” To them, the term is an umbrella shielding over eight hundred artificial and natural ingredients. For those mindful of the hidden red flags in foods many might think are healthy, the all-encompassing term “natural flavors” is a big one. Using its “proprietary taste science technologies (the aborted fetal cell robotic tasting system) to discover, develop, and commercialize novel flavor ingredients,” Senomyx analyzes millions of potential flavor ingredients yearly. In what dings terrifying, their products are intentionally designed to operate on the neurological level to stimulate your taste buds without them actually tasting anything. Much like MSG, this hoax fools your brain into thinking you have tasted an intensely sweet or savory (umami) flavor. The FDA defines “natural flavor” as:

“The term natural flavor or natural flavoring means the essential oil, oleoresin, essence or extractive, protein hydrolysate, distillate, or any product of roasting, heating or enzymolysis, which contains the flavoring constituents derived from a spice, fruit or fruit juice, vegetable or vegetable juice, edible yeast, herb, bark, bud, root, leaf or similar plant material, meat, seafood, poultry, eggs, dairy products, or fermentation products thereof, whose significant function in food is flavoring rather than nutritional.”

The haphazardness is infuriating. Because Senomyx (now Firmenich) dubs its products as food, they don’t require the extensive testing that the FDA would need if the concoctions were called pharmaceutical, even though that classification certainly seems more appropriate. Nonetheless, their profits rival Big Pharma’s, with Firmenich enjoying $4.8 billion in revenue in 2022. Referencing its fake food inventions, many initially developed by Senomyx, Firmenich boasts, “In 2020 our technologies enabled us to remove 150,000 tons of sugar from foods and beverages, representing over 1 trillion calories!” Without sharing the health value (or damage) of its sugar replacement, the “sounds good” feat is possible thanks to their proprietary “natural flavors.”

As those trying to destroy humanity aspire to reshape what we eat and where it comes from, close attention must be paid to Firmenich, which recently merged with DSM. With its companies spanning a wide range of human and animal health and nutrition businesses, DSM’s strategy is firmly aligned with the Sustainable Development Goals (SDGs) outlined by the United Nations in 2015. DSM-Firmenich offers solutions for everything you can think of to aid in the transition away from life as we know it. After all, if we don’t, they encourage the notion that humanity is doomed. To illustrate an example, let’s glimpse DSM-Firmenich’s solution for animal nutrition and health, which is lab-created and utterly void of any form of nurturing or nourishing as nature intended. That webpage states:

“Our purpose as a company is to create brighter lives for all. We cannot be successful, nor even call ourselves successful, in a world that fails. If we are to feed, sustainable and responsibly, the 9.7 billion people who are expected to share our planet by 2050, the time to change is now. Our work supports the development of a more sustainable global animal production industry.

By harnessing science and working in partnership with our customers, we’re helping to deliver sustainable animal farming that respects animals, people and planet whilst delivering the volume, price and margin customers demand and the farming community is capable of supplying.

As these challenges have become more advanced, so too has our offer which we’ve transitioned into three business lines. Essential Products, Performance Solutions + BIOMIN® and Precision Services.”

With the relentless attempts by corrupt industry profiteers to push society into eating synthetic and fake foods by playing God and tricking our senses combined with the growing awareness of the “industry stan­dard” ingredients lurking in foods without appearing on food labels, humanity must commit to buying from high integrity, small- and medium-scale local producers. This effort is more important than ever. Buy from local farmers who keep animals on pasture, do not chemically treat their vegetables, and sell natural honey straight from the bees. There is genuinely no other healthy way to feed your family.